Mini Countryman "Flow" by Brian Beletic & Sway Studios
Mini recently launched it’s newest spot for the 2011 Mini Countryman. The new line of Countryman Minis will be the first to have four doors, seating for five adults and the first to offer four wheel drive. So how do you show all that in a cool and clever way? Have the commercial set in Italy with its tiny streets and beautiful country side!
Directed by Brian Beletic from Smuggler (http://www.smugglersite.com/), who you may remember for his Nike Human Chain spot earlier this year. Of course the stars of the spot are not the actors but the hundreds of Mini’s driving the streets of Milan! See how Sway Studios (http://www.swaystudio.com/) worked their magic to bring the cute cars to life.
The Making of: